Brand Identity, Art Direction, & Design for ARENA.
ARENA is the gym, reinvented. The unit is built and designed in the USA by a team of fitness experts who work with Olympic medalists, NFL, MLB and NBA players across the country. The unit is controlled through an app with access to 300+ programs and workouts from the most respected coaches in strength and conditioning.
ARENA is the gym, reinvented. The unit is built and designed in the USA by a team of fitness experts who work with Olympic medalists, NFL, MLB and NBA players across the country. The unit is controlled through an app with access to 300+ programs and workouts from the most respected coaches in strength and conditioning.
